Digital Marketing & Analytics
Next class starts: August 13, 2024
View full schedule here.
Registration Eligibility: Adults & High School Seniors
High school students must be age 16 or older. Learn more.
Transfer Credit Opportunity
Credit hours for completing this program can be transferred to UVU. Learn more.
Locations
Lehi Trades & Tech Building
Program Description: In the Digital Marketing and Analytics program, students will learn the fundamental principles of marketing, strategy, and best practices. Students will learn the day-to-day tasks of the modern digital marketer from lectures, guest speakers, presentations, and hands-on application.
Through instruction and hands-on practice, students will learn and test their skills in Search Engine Optimization, Search Engine Marketing, Digital Advertising, Social Media Marketing, Content Marketing, and Email Marketing.
This program is eligible for Financial and Veterans Aid! Learn more
For more information, contact the Program Coordinator.
Brandon Anderson
banderson@mtec.edu
High school seniors and adults only.
Registration for Fall 2023 opens April 20, 2023 at 8:00 a.m. online on the MTECH Student Portal and remains open until classes are full. It is recommended to create your MTECH Student Portal account in advance.
Upon registration, you will register and submit payment for the first course in the program. Some fees and materials may be required upfront, while some may be paid later throughout the program.
While not required, you may make a deposit, in person or online, for the full program upon registration to be held in your student account.
- Satisfy Entrance Requirements with Testing Center
- Basic computer and digital literacy skills required.
SECTION | CAMPUS | ROOM # | START DATE | END DATE | START TIME | END TIME | DAYS |
---|---|---|---|---|---|---|---|
Fall 2023 | Lehi Trades & Technology | 206 | 8/15/2023 | 5/21/2024 | 7:30 AM | 10:30 AM | M-F |
Fall 2023 | Lehi Trades & Technology | 210 | 8/15/2023 | 5/21/2024 | 7:30 AM | 10:30 AM | M-F |
Fall 2023 | Lehi Trades & Technology | 206 | 8/15/2023 | 5/21/2024 | 11:30 AM | 2:30 AM | M-F |
Fall 2023 | Lehi Trades & Technology | 206 | 8/15/2023 | 5/21/2024 | 6:00 PM | 9:00 PM | M-Th |
Schedule Notes: | This program includes hybrid hours completed outside of classroom hours and off campus, and that work is required in order to complete the program. |
Total hours: 600
Course Name | Course Hours | Course Credits | Externship/Clinical/ WBL Credits | Tuition ($120/credit) | Course Fees |
---|---|---|---|---|---|
Introduction to Marketing | 60 | 2 | 0 | $240.00 | $365.00 |
Marketing Design | 60 | 2 | 0 | $240.00 | $0.00 |
Content Marketing & Marketing Analytics | 120 | 4 | 0 | $480.00 | $0.00 |
Email Marketing | 60 | 2 | 0 | $240.00 | $0.00 |
Search Engine Optimization | 60 | 2 | 0 | $240.00 | $0.00 |
Digital Advertising | 90 | 3 | 0 | $360.00 | $0.00 |
Social Media Marketing | 90 | 3 | 0 | $360.00 | $0.00 |
Advanced Digital Marketing | 60 | 2 | 0 | $240.00 | $0.00 |
TOTALS: | 600 | 20 | 0 | $2,400.00 | $365.00 |